Free Stock Photo Sites: Black Girl Edition

Free-Stock-Photo-Sites--Black-Girl-Edition

It’s hard enough finding Free Stock Photo Sites that

1) don’t have the same 3 models being used over and over again
2) aren’t posed in these obnoxious, unrealistic scenarios … I for one have never thrown open my drapes while wearing a robe, tilting my head back while smiling at the morning sun. It’s just odd behaviour.
3) Include models that look like me in everyday scenarios. Meaning, Black women in the corporate world. Black women with natural hair enjoying a glass of wine. Black families at church. Black women getting their weaves sewn in. Black people doing regular human things. (more…)

Can We Kill these Agency Buzzwords?

Can-We-Kill-these-Agency-Buzzwords

Business and agency Buzzwords have been around for generations. While my parents’ generation may have said things like “ABC, Always. Be. Closing.” or encourage you to focus on “sales and demand”, my millennials colleagues now focus on making content “mobile responsive” and to consider “transmedia second screen” experiences, and to reach for the “low hanging fruit”. (more…)

VLOGMAS: Week 1

VLOGMAS-2016-dominique-bennett-bouchard
I didn’t even realize VLOGMAS existed until last year (I know, what kind of millennial am I?) While researching some of the top international Youtubers I found some information on Zella. If you’ve never heard of this young lady, which is pretty unlikely, she is one of the top vloggers in the world. In my mind, I closely associate the term VLOGMAS with Zoella – since she manages to produce both a 24 days of Zoella series and VLOGMAS series, every single day leading up to Christmas.

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What Working With Brands Taught Me About Media Kits

what-working-with-brands-taught-me-about-media-kits

A couple of years ago I made a blog post about Creating a Media Kit for Your Blog. This has become one of my best-performing blog posts to date, being repinned thousands of times a week, even to this day.
Since that time I have been working within a digital agency, heading influencer campaigns and seeing what is expected of bloggers and online content creators from the perspective of brands. Doing so has shown me that I absolutely HATE my previous media kit! Yes, it includes all of the necessary information, but the approach is all wrong.

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